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Marketing management

 
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jenmilani



Joined: 03 Jun 2011
Posts: 5

PostPosted: Mon Jun 06, 2011 12:29 am    Post subject: Marketing management Reply with quote

Marketing management can also rely on various technologies within the scope of its marketing efforts. Computer-based information systems can be employed, aiding in better processing and storage of data. Marketing researchers can use such systems to devise better methods of converting data into information, and for the creation of enhanced data gathering methods. Information technology can aid in enhancing an MKIS' software and hardware components, and improve a company's marketing decision-making process.
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edwardhigh



Joined: 08 Sep 2011
Posts: 1

PostPosted: Thu Sep 08, 2011 8:02 am    Post subject: Reply with quote

Thanks for sharing info.
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wileybrody



Joined: 26 Oct 2012
Posts: 10

PostPosted: Fri Oct 26, 2012 8:57 am    Post subject: Reply with quote

In marketing management, sales is one of main concerns among many functions a business looks into and ensures it is addressed, closely monitored, and well taken-cared of.
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Chalama 123



Joined: 06 Nov 2012
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PostPosted: Tue Nov 06, 2012 12:17 pm    Post subject: Reply with quote

what is the best text book of marketing management ?
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